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Derek Thompson, Hit Makers: Why Things Become Popular Quotes: This sell something familiar, make it surprising. To sell something surprising, make it familiar.
         

This sell something familiar, make it surprising. To sell something surprising, make it familiar.


Derek Thompson, Hit Makers: Why Things Become Popular
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This sell something familiar, make it surprising. To sell something surprising, make it familiar.
         



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Other quotes of Derek Thompson, Hit Makers: Why Things Become Popular


This long-tail distribution of returns is why it's important to be bold. Big winners pay for so many experiments.

This long-tail distribution of returns is why it's important to be bold. Big winners pay for so many experiments.



Quality, it seems, is a necessary, but insufficient attribute for success.

Quality, it seems, is a necessary, but insufficient attribute for success.



It begs for a gospel of perseverance through inevitable failure... There is no antidote to the chaos of creative markets. Only the brute doggedness to endure it.

It begs for a gospel of perseverance through inevitable failure... There is no antidote to the chaos of creative markets. Only the brute doggedness to endure it.



When something becomes hard to think about, people transfer the discomfort of the thought, to the object of their thinking.

When something becomes hard to think about, people transfer the discomfort of the thought, to the object of their thinking.



People gravitate toward products that are bold, but instantly comprehensible: Most Advanced Yet Acceptable--MAYA.

People gravitate toward products that are bold, but instantly comprehensible: Most Advanced Yet Acceptable--MAYA.



This might be the most important question for every creator and maker in the world: how do you make something new if most people just like what they know? Is it possible to surprise with familiarity?

This might be the most important question for every creator and maker in the world: how do you make something new if most people just like what they know? Is it possible to surprise with familiarity?



It is an economic fact that predicting the future is most valuable when everybody things you are wrong.

It is an economic fact that predicting the future is most valuable when everybody things you are wrong.



It is an economic fact that predicting the future is most valuable when everybody thinks you are wrong

It is an economic fact that predicting the future is most valuable when everybody thinks you are wrong





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God is not blind. He knows about you and your problems. He knows of those who are suffering . . . and His love for His children will never leave in times of trouble.

God is not blind. He knows about you and your problems. He knows of those who are suffering . . . and His love for His children will never leave in times of trouble.



Who dares think one thing and another tell My heart detests him as the gates of hell.

Who dares think one thing and another tell My heart detests him as the gates of hell.



I see so many activists... who are artists because they feel that they have the power of communication.

I see so many activists... who are artists because they feel that they have the power of communication.



Happy Hour: a depressing comment on the rest of the day and a victory for the most limited Dionysian view of human nature.

Happy Hour: a depressing comment on the rest of the day and a victory for the most limited Dionysian view of human nature.



Just because your environment or living space changes doesn't mean that your attitude necessarily has to change.

Just because your environment or living space changes doesn't mean that your attitude necessarily has to change.



A man who, beyond the age of 26, finds himself on a bus can count himself as a failure.

A man who, beyond the age of 26, finds himself on a bus can count himself as a failure.



I don't like Kublai Khan, let's just kill him off!

I don't like Kublai Khan, let's just kill him off!



I'm a person with a lot of affection for adventure - I scuba dive, skydive, fly helicopters.

I'm a person with a lot of affection for adventure - I scuba dive, skydive, fly helicopters.



Inner silence is not just the absence of thoughts. No! Silence is the blossoming of our indomitable inner will. Silence is our inner wisdom-light.

Inner silence is not just the absence of thoughts. No! Silence is the blossoming of our indomitable inner will. Silence is our inner wisdom-light.



Old Professors never die, they just lose their faculties.

Old Professors never die, they just lose their faculties.




Quote Description


This page presents the quote "This sell something familiar, make it surprising. To sell something surprising, make it familiar.". Author of this quote is Derek Thompson, Hit Makers: Why Things Become Popular. This quote is about derek-thompson, selling-tips, hit, creation, creative, popular, selling-skills,.