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Simon Mainwaring Quotes: Too many brands treat social media as a one way, broadcast channel, rather than a two-way dialogue through which emotional storytelling can be transferred.
         

Too many brands treat social media as a one way, broadcast channel, rather than a two-way dialogue through which emotional storytelling can be transferred.


Simon Mainwaring
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Other quotes of Simon Mainwaring


More and more companies are reaching out to their suppliers and contractors to work jointly on issues of sustainability, environmental responsibility, ethics, and compliance.

More and more companies are reaching out to their suppliers and contractors to work jointly on issues of sustainability, environmental responsibility, ethics, and compliance.



Social media is not about the exploitation of technology but service to community.

Social media is not about the exploitation of technology but service to community.



Technology is teaching us to be human again.

Technology is teaching us to be human again.



Ensure your employees understand what your brand stands for so they can be your first line of word-of-mouth advertising.

Ensure your employees understand what your brand stands for so they can be your first line of word-of-mouth advertising.



The keys to brand success are self-definition, transparency, authenticity and accountability.

The keys to brand success are self-definition, transparency, authenticity and accountability.



Companies, to date, have often used the excuse that they are only beholden to their shareholders, but we need shareholders to think of themselves as stakeholders in the well being of society as well.

Companies, to date, have often used the excuse that they are only beholden to their shareholders, but we need shareholders to think of themselves as stakeholders in the well being of society as well.



One of the greatest challenges companies face in adjusting to the impact of social media, is knowing where to start.

One of the greatest challenges companies face in adjusting to the impact of social media, is knowing where to start.



Define what your brand stands for, its core values and tone of voice, and then communicate consistently in those terms.

Define what your brand stands for, its core values and tone of voice, and then communicate consistently in those terms.



A world in which government is burdened by historic debt, philanthropy has limited resources, and the private sector is only interested in its own personal gain is simply unsustainable.

A world in which government is burdened by historic debt, philanthropy has limited resources, and the private sector is only interested in its own personal gain is simply unsustainable.



Like all technology, social media is neutral but is best put to work in the service of building a better world.

Like all technology, social media is neutral but is best put to work in the service of building a better world.





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The bottom-line is, that nothing should affect your bottom-line.

The bottom-line is, that nothing should affect your bottom-line.



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There have been so many examples of highly qualified judges of enormous integrity who lost their positions because they were in fact disabled from speaking out to defend a controversial opinion.

There have been so many examples of highly qualified judges of enormous integrity who lost their positions because they were in fact disabled from speaking out to defend a controversial opinion.



Beer commercials are so patriotic: Made the American Way. What does that have to do with America? Is that what America stands for? Feeling sluggish and urinating frequently?

Beer commercials are so patriotic: Made the American Way. What does that have to do with America? Is that what America stands for? Feeling sluggish and urinating frequently?



You can't ever totally know what's inside of someone else, or see the kind of will someone like Magic has. You have to rely on your instincts to find people who hate losing and know how to win.

You can't ever totally know what's inside of someone else, or see the kind of will someone like Magic has. You have to rely on your instincts to find people who hate losing and know how to win.



You do not really wish to hear more of the Battle of Kadesh. Let me say only that human fat, gorged in considerable quantity, has an intoxicating effect. I became ... drunk.

You do not really wish to hear more of the Battle of Kadesh. Let me say only that human fat, gorged in considerable quantity, has an intoxicating effect. I became ... drunk.



My father used to say to me, 'Whenever you get into a jam, whenever you get into a crisis or an emergency, become the calmest person in the room and you'll be able to figure your way out of it.'

My father used to say to me, 'Whenever you get into a jam, whenever you get into a crisis or an emergency, become the calmest person in the room and you'll be able to figure your way out of it.'




Quote Description


This page presents the quote "Too many brands treat social media as a one way, broadcast channel, rather than a two-way dialogue through which emotional storytelling can be transferred.". Author of this quote is Simon Mainwaring. This quote is about social media, one way, way, dialogue, two, media, emotional, brands, storytelling,.