Ultimately, only audiences decide what's a franchise.

Nobody roots for people who presume success. You have to earn success, and success is earned by making a movie that audiences like and want to see more of.

It's an exciting time, when you can make your movie on a cellphone. If it's good, it WILL get noticed.

The most powerful decision-making part of the audience is women. Boys have a lot of impact on the industry, but it's often women who impact what stories get made.

I'm very superstitious. I come from a family that's big on not painting the nursery until the baby is home.

I think that one of the greatest perspectives that I have, from being a buyer for my whole career until I became a producer, is that I have a pretty good understanding of the buyers mentality.

Ultimately, I am very filmmaker oriented, as a producer.

[On the racial backlash about Hunger Games casting]: "People should have ignored the five racist idiots.

[On The Hunger Games success]: "It hit on the zeitgeist of the disparity b/w the haves and have nots.

Women are making strides in many areas and women have mentored and supported me along the way. I think that women are underrepresented behind the camera as directors.

As a producer, you can't break up w/your own project. It's like sleeping with someone that you don't like... Forever.

Posterity! you will never know how much it cost the present generation to preserve your freedom! I hope you will make a good use of it.

Satan had been making admiring remarks about certain of the Creator's sparkling industries -- remarks which, being read between the lines, were sarcasms.

There won't be emptiness. Emptiness is just another idea, another illusion.

I have always been told that I was a funny, entertaining person and have always been told to give comedy a try.

To affirm is not to bear, carry, or harness oneself to that which exists, but on the contrary to unburden, unharness, and set free that which lives.

Spreadable butter is wonderful for cake-making: it's much easier to cream than the block type and slightly lighter because it's blended with oil.

Creativity's about ownership.

Don't take life too seriously.

You couldn't attach a 'but' to 'I love you'. You could onlt attach an 'and'.

The shaman is not merely a sick man, or a madman; he is a sick man who has healed himself.