We like people who are honest. Honest in argument, honest with clients, honest with suppliers, honest with the company - and above all, honest with consumers.

The consumer isn't a moron; she is your wife.

A good advertisement is one which sells the product without drawing attention to itself.

The pursuit of excellence is less profitable than the pursuit of bigness, but it can be more satisfying.

If you ever find a man who is better than you are - hire him. If necessary, pay him more than you pay yourself.

The more informative your advertising, the more persuasive it will be.

I did not feel 'evil' when I wrote advertisements for Puerto Rico. They helped attract industry and tourists to a country which had been living on the edge of starvation for 400 years.

Good copy can't be written with tongue in cheek, written just for a living. You've got to believe in the product.

Our business is infested with idiots who try to impress by using pretentious jargon.

If each of us hires people who are smaller than we are, we shall become a company of dwarfs. But if each of us hires people who are bigger than we are, we shall become a company of giants.

Tell the truth, but make the truth fascinating.

my life was lived through falling rainso call on me if there be pain

When you look into the eyes of an animal you've rescued, you can't help but fall in love.

When I go, I'll take New Year's Eve with me.

Yeah, I'm excited about it, my teammates are telling me to look at the basket, so that's what I'm trying to do.

If it is sweet to be right, then - let's not deny it - it is downright savory to point out that someone else is wrong.

One bad habit often spoils a dozen good ones.

Most good media come out of somebody saying, 'This should exist; this is something I want to read.

Things have slowed down considerably since the new series has started airing and I am currently looking for work. It has been a nice year-long vacation nonetheless.

Once you’re comfortable by yourself you learn to be more at ease with others.

Wherever my travels may lead, paradise is where I am.