We need to stop making wide-body seats on airplanes, stop accommodating that, because it's not healthy.

One of our first customers asked me how big we want to be. I said I want to be really big. Later, it bothered me that I answered that way. Now I say I just want to be a great company.

Brand is not a product, that's for sure; it's not one item. It's an idea, it's a theory, it's a meaning, it's how you carry yourself. It's aspirational, it's inspirational.

I wake up in the morning and I think about one brand. I don't have enough time to wake up twice and think about two.

Motivation, passion, and focus have to come from the top.

When you see most companies get big, they want to shout about all they've done. But the consumer wants to know: 'What have you done for me lately?'

I'm a big advocate of the power of positive thinking, particularly for small businesses.

The sports apparel industry was dominated by the big shoe companies. But there was a void in apparel and I decided to fill it.

Any self-respecting entrepreneur has borrowed money from their mother at some point.

All we're trying to do is change how people think about fitness. And build Under Armour into the biggest brand in the entire land.

Where can we take no the product, but the idea?

Human race don't go extinct but only if we treat each other as a human regardless of gender, color, class, and ethnicity.

It is important that when we make a resolution, or establish a goal, that we take the ACTION necessary to accomplish that goal.

Art is nothing more than creating an emotion in your own form.

When I say that human beings are just gene machines, one shouldn't put too much emphasis on the word 'just.' There is a very great deal of complication, and indeed beauty in being a gene machine.

Crime does not pay as well as politics.

Contentment: The smother of invention.

His face was sad and stern because of the doom that was laid on him, and yet hope dwelt ever in the depths of his heart, from which mirth would arise at times like a spring from a rock.

To this day, I do not believe that five million were killed. I consider it technically impossible that could have happened. I do not believe it. I have not received proof of that up until now.

A heart is not judged by how much you love; but by how much you are loved by others.

I'm not an austere person.