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William McDonough Quotes: We prefer to talk about 100% renewable instead of zero carbon. When you say zero carbon, you are not positively defined.
         

We prefer to talk about 100% renewable instead of zero carbon. When you say zero carbon, you are not positively defined.


William McDonough
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Other quotes of William McDonough


To eliminate the concept of waste means to design things-products, packaging, and systems-from the very beginning on the understanding that waste does not exist.

To eliminate the concept of waste means to design things-products, packaging, and systems-from the very beginning on the understanding that waste does not exist.



Designing renders visible our hopes and dreams. It is the first signal of human intentions.

Designing renders visible our hopes and dreams. It is the first signal of human intentions.



Waste equals food, whether it's food for the earth, or for a closed industrial cycle. We manufacture products that go from cradle to grave. We want to manufacture them from cradle to cradle.

Waste equals food, whether it's food for the earth, or for a closed industrial cycle. We manufacture products that go from cradle to grave. We want to manufacture them from cradle to cradle.



The Stone Age did not end because humans ran out of stones. It ended because it was time for a re-think about how we live.

The Stone Age did not end because humans ran out of stones. It ended because it was time for a re-think about how we live.



If anybody here has trouble with the concept of design humility, reflect on this: It took us 5,000 years to put wheels on our luggage.

If anybody here has trouble with the concept of design humility, reflect on this: It took us 5,000 years to put wheels on our luggage.



In the end, the question is not, how do we use nature to serve our interests? It's how can we use humans to serve nature's interest?'

In the end, the question is not, how do we use nature to serve our interests? It's how can we use humans to serve nature's interest?'



Here's where redesign begins in earnest, where we stop trying to be less bad and we start figuring out how to be good.

Here's where redesign begins in earnest, where we stop trying to be less bad and we start figuring out how to be good.



Our goal is a delightfully diverse, safe, healthy, and just world, with clean air, water, soil and power – economically, equitably, ecologically and elegantly enjoyed.

Our goal is a delightfully diverse, safe, healthy, and just world, with clean air, water, soil and power – economically, equitably, ecologically and elegantly enjoyed.



The surest way to heal an eco-system is to connect it to more of itself.

The surest way to heal an eco-system is to connect it to more of itself.



If we think about things having multiple lives, cradle to cradle, we could design things that can go back to either nature or back to industry forever.

If we think about things having multiple lives, cradle to cradle, we could design things that can go back to either nature or back to industry forever.





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You can’t jump for the stars if your feet hurt.

You can’t jump for the stars if your feet hurt.



A lot of the commercials that I was doing were very slice-of-life, emotional, documentary-style, not big and cinematic and ultimately like the kind of movie I wanted to make.

A lot of the commercials that I was doing were very slice-of-life, emotional, documentary-style, not big and cinematic and ultimately like the kind of movie I wanted to make.



Irish as a person but I feel Jewish as an actor.

Irish as a person but I feel Jewish as an actor.



You wait for the war to happen like vultures. If you want to help, prevent the war. Don't save the remnants. Save them all.

You wait for the war to happen like vultures. If you want to help, prevent the war. Don't save the remnants. Save them all.



No one gets angry at a mathematician or a physicist whom he or she doesn't understand, or at someone who speaks a foreign language, but rather at someone who tampers with your own language.

No one gets angry at a mathematician or a physicist whom he or she doesn't understand, or at someone who speaks a foreign language, but rather at someone who tampers with your own language.



I moved to Charlotte at a young age, and despite how much I like Charlotte, I've always had a fascination with my hometown.

I moved to Charlotte at a young age, and despite how much I like Charlotte, I've always had a fascination with my hometown.



Human reason is like a drunken man on horseback; set it up on one side, and it tumbles over on the other

Human reason is like a drunken man on horseback; set it up on one side, and it tumbles over on the other



Finding joy is probably tantamount to finding yourself and being comfortable in your own skin.

Finding joy is probably tantamount to finding yourself and being comfortable in your own skin.



My own favorite is something called Rogue Male.

My own favorite is something called Rogue Male.



I am terrified at the thought that so much hideous and bad music will be put on records forever.

I am terrified at the thought that so much hideous and bad music will be put on records forever.




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This page presents the quote "We prefer to talk about 100% renewable instead of zero carbon. When you say zero carbon, you are not positively defined.". Author of this quote is William McDonough. This quote is about positively, carbon, zero, defined,.