When you reach for the stars you may not quite get one but you won't come up with a handful of mud either.

When you reach for the stars you may not quite get one, but you won't come up with a handful of mud either.

Don’t tell me how good you make it; tell me how good it makes me when I use it.

Make it simple. Make it memorable. Make it inviting to look at. Make it fun to read.

What helps people, helps business.

If you don't get noticed, you don't have anything. You just have to be noticed, but the art is in getting noticed naturally, without screaming or without tricks.

Advertising is the ability to sense, interpret... to put the very heart throbs of a business into type, paper and ink.

Products are made in the factory, but brands are created in the mind.

Creative ideas flourish best in a shop which preserves some spirit of fun. Nobody is in business for fun, but that does not mean there cannot be fun in business.

I am one who believes that one of the greatest dangers of advertising is not that of misleading people, but that of boring them to death.

Advertising says to people, 'Here's what we've got. Here's what it will do for you. Here's how to get it.'

Failure doesn't Teach us!Learning from it, is our Choice.

Trust your imagination, dreams, and hopes. Just never forget to take actions to justify your trust.

The only instance where five purely-negative words had had a highly positive, motivational impact are Winston Churchill's, "Never, Never, Never, Never Give-up.

And you can't have a prosperous economy when the government is way overspending, raising tax rates, printing too much money, over regulating and restricting free trade. It just can't be done.

Your life is but a reflection of the predominance of your thoughts.

If you allow yourself to get bothered by the change, then you're not stable. But God is so stable, and if you keep yourself in Him, that stability is going to come off on you, too.

The main thing about directing is: photograph the people's eyes.

As an intelligence officer, if you don't have a security clearance, you really don't have a job. My military position was, and has been, frozen, for four years.

Long after the bomb falls and you and your good deeds are gone, cockroaches will still be here, prowling the streets like armored cars.

It is far better for a man to go wrong in freedom than to go right in chains.