Worry more about being social, and worry less about doing social media

95% of millennials say their friends are the most credible source of product information.

If your stories are all about your products and services, that's not storytelling. It's a brochure. Give yourself permission to make the story bigger.

The goal is not to be good at social media, the goal is to be good at business because of social media.

Activate your fans, don’t just collect them like baseball cards.

Social media is an ingredient, not an entree.

The more you know about your customers, the more you can provide to them information that is increasingly useful, relevant, and persuasive.

Focus On How To Be Social, Not On How To Do Social.

Social media doesn’t create negativity, it uncovers it.

The difference between helping and selling is just two letters. But those two letters are critically important to the success of business today.

If your competitors start copying you then you are doing something right!

O Lord that bear rule, even we all are full of impiety. And for our sakes peradventure it is that the floors of the righteous are not filled, because of the sins of them that dwell upon the earth.

I had a birthday one night on a farm we were shooting on. I walked into the tent, and there were 150 people waiting for me, all wearing masks of my face.

(Raven) "Makes me think of werewolves. Do you think a man can change into an animal?" (Alexander) "If he's with the right girl.

The press, the machine, the railway, the telegraph are premises whose thousand-year conclusion no one has yet dared to draw.

Some people haven't got a life, I suppose. They want to be on the road all the time.

A judicious reticence is hard to learn, but it is one of the great lessons of life.

I started writing more with my voice in mind.

The world is full of nice people. If you cant find one, be one.

You know, my daughters have been through their entire lives and knowing about my case.

If I were a headmaster, I would get rid of the history teacher and get a chocolate teacher instead and my pupils would study a subject that affected all of them.