deferring gratification is a good definition of being civilized.

A good ad should be like a good sermon: It must not only comfort the afflicted, it also must afflict the comfortable.

Creativity often consists of merely turning up what is already there. Did you know that right and left shoes were thought up only a little more than a century ago?

Creativity often consists of merely turning up what is already there.

Creativity varies inversely with the number of cooks involved in the broth.

To be a success in advertising you must want to fill other people with a passion for possession.

Of course advertising creates wants. Of course it makes people discontented, dissatisfied. Satisfaction with things as they are would defeat the American Dream.

It's smart to be thrifty.

Creativeness often consists of merely turning up what is already there.

Each of us has more intelligence than we are trained to use and the part that we get graded on in school doesn’t amount to much.

Life is an individual race.

You know when you have a good relationship with someone when you are just perfectly happy to be quiet and just hang out and do nothing.

Updike and Bellow and Roth were my three favorite writers when I was young and throughout my life.

Therefore keep in the midst of life. Do not isolate yourself. Be among men and things, and among troubles, and difficulties, and obstacles.

I begin my pictures under the effect of a shock which I feel and which makes me escape from reality... I need a point of departure, even if it's only a speck of dust or a flash of light.

As Michael (Chekhov)'s pupil, I learned more about acting. I learned psychology, history, and the good manners of art - taste.

If you don't fear, the Unknown will be KIND to you

Flattery was formerly a vice; it has now become the fashion.

A good action is preferable to an argument.