...the book is a manifesto to make the Web atone for the sins of computers and regain a level of simplicity that can put humanity at peace with its tools once again.

Even the best designers produce successful products only if their designs solve the right problems. A wonderful interface to the wrong features will fail.

Usability rules the web. Simply stated, if the customer can't find a product, then he or she will not buy it.

To design an easy-to-use interface, pay attention to what users do, not what they say. Self-reported claims are unreliable, as are user speculations about future behavior.

On the Web, all advantages are temporary, and you must keep innovating to stay ahead

A bad website is like a grumpy salesperson.

A general principle for all user interface design is to go through all of your design elements and remove them one at a time.

Designers are not users.

The more users' expectations prove right, the more they will feel in control of the system and the more they will like it.

Ultimately, users visit your website for its content. Everything else is just the backdrop.

Clear content, simple navigation and answers to customer questions have the biggest impact on business value. Advanced technology matters much less.

It is in the quiet that you gain perspective when you have to deal with the loud.

I regret that it takes a life to learn how to live.

We cannot be damaged into health.

I felt as if I had no control over what I said, as if loathsome, ugly words were waiting inside me like snakes and toads looking for a chance to sneak out before I could stop them.

Prosperity, pleasure and success, may be rough of grain and common in fibre, but sorrow is the most sensitive of all created things

Everything about the behaviour of American society reveals that it's half Judaized, and the other half negrified.

As an individual, not as the boss of a company, I am very interested in motor racing.

Under no circumstances trust a lean cook.

I'm terminally dissatisfied. That's probably part of being an artist.

"In the woods we return to reason and faith. There I feel that nothing can befall me in life~~no disgrace, no calamity (leaving me my eyes), which nature cannot repair."