the worst calamities that befall an army arise from hesitation

The supreme art of war is to subdue the enemy without fighting.

the opportunity of defeating the enemy is provided by the enemy himself.

Appear weak when you are strong, and strong when you are weak.

Thus it is that in war the victorious strategist only seeks battle after the victory has been won, whereas he who is destined to defeat first fights and afterwards looks for victory.

Attack him where he is unprepared, appear where you are not expected.

He will win who, prepared himself, waits to take the enemy unprepared.

The good fighters of old first put themselves beyond the possibility of defeat, and then waited for an opportunity of defeating the enemy.

Therefore, just as water retains no constant shape, so in warfare there are no constant conditions.

When you surround an army, leave an outlet free. Do not press a desperate foe too hard.

Great results, can be achieved with small forces.

The love of God pays no attention to my prejudices caused by my natural individuality.

I'm a little wounded but I am not slain I will lay me down to bleed a while. Then I'll rise and fight again.

Advertising is not a rifle; it is a shotgun, and any campaign featuring outdoor boards of a cartoon animal inevitably will catch children in its spray.

As a boy, I wanted to be the Peruvian Diego Maradona. Sadly, Peru hasnt made the World Cup since 1982, so I guess I did well to choose something different.

I am not a human being, I am dynamite.

Were there no hearers, there would be no backbiters.

Originality is only variation.

One of the curious effects of a bad hangover is that you think you're wrong whether you are or not. Not wrong in particulars, but wrong in general, wrong about everything.

The killing of everyone was the easy part, the most difficult part was lathering them up and shaving them, that's the part that freaked me out the most.

Self-complacen cy is fatal to progress.